Many entrepreneurs can be so focused on the day-to-day operation of their businesses that they lose sight of the bigger picture. With so many moving parts involved in being an entrepreneur, it’s easy to lose sight of the long-term goals you have for your business. Every business owner needs a simple, measurable way to visualize
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Starting up a business can be a daunting task for any entrepreneur. With so many important aspects to consider when starting a business, it is crucial for entrepreneurs to draw upon the experiences of those who have been there before. Business coaches do exactly that. With the knowledge and expertise that can only come from
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BC Small and Medium Businesses (SMB) Grant On February 3rd, the provincial government announced that BC would be supporting its small and medium-sized businesses make the transition to online storefronts. The government explained that it will be using $12 million of the province’s $1.5 billion recovery plan to support businesses with less than 149 employees
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Managing a website can be a stimulating task in making a lasting impact on customers or an unwelcome chore. If you simply don’t have time to keep your site updated, you need to hire a marketing professional who can. Readers generally notice a forgotten site, which can lead to a bad first impression of your
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In regard to online business communications, we may fail to remember how to interact authentically with other people. Tapping away in front of our computer screens offers us a certain anonymity. However, impressive online content makes the reader feel heard, understood, and more importantly, connected. Without that connection with your online customers, your business is
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The communication era is complex and eternally evolving. Several security issues have revealed themselves and it isn’t pretty. Data breaches can have serious consequences. Therefore, businesses and marketers cannot sit idly by watching things grow out of control. Your customers’ trust depends on your actions or lack thereof. At EBMG, it is our responsibility to
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We are ankle deep into a new decade and hopefully you’ve managed to generate measurable progress on your business goals. If not, no worries! Our team of marketing innovators at Evolution Business Media Group maintains a broad view of what 2020 indicates for business. Certainly, in an increasingly complex playing field, organizing your business and
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The business of marketing your business is a complex and ongoing process. To effectively implement your advertising and promotional strategies, you need to break down several key elements. An excellent tool that marketers use to assess a company’s strategies is the ‘Seven P Formula’. In fact, Evolution uses it to identify problems and discover solutions
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The fascinating world of business marketing is an ever-evolving beast; if your business is not keeping pace with the changes, neglect could lead to its’ eventual demise. Indeed, if you’re not adapting to the current marketplace, you’re not nurturing and growing your business as much as you could. Staying a step or two ahead of
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For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now discounts all reciprocal links. The algorithm has been altered to identify the exchange of links by two parties for the purpose of increasing their number of inbound links. The concept of reciprocal
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EBMC is a Nanaimo marketing company helping businesses and organizations with all their communication and digital marketing needs. With over 20 years experience in marketing and communications, we pride ourselves in quality service and professional results.
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